Greater Texas Orthopedic Associates Website
8 Aug 2024
Date
Greater Texas Orthopedic Associates (GTOA)
client
greatertxortho.com
website
Texas, USA
location
Project Overview
This project involved creating a modern, conversion-focused website for a local orthodontic clinic, designed to strengthen their digital presence and improve patient acquisition. The goal was to deliver a clean, trustworthy, and accessible interface that clearly communicates the clinic’s services while supporting strong visibility across local search results. Alongside the visual and structural design, the project also included building an intelligent automation system to streamline patient communication and appointment handling.
The website was developed with a fully responsive layout, fast loading performance, and an SEO-first structure to ensure maximum indexability and user engagement. Every section was crafted to align with the clinic’s brand identity and to provide a smooth user journey—from the first visit to booking an appointment.
Beyond the website itself, an AI-powered virtual assistant and CRM workflow were implemented. This assistant communicates with patients, guides them through questions, schedules appointments, and integrates with the clinic’s internal timetable. The automated system also supports phone-based interactions, ensuring patients can receive accurate availability and book visits without needing staff intervention.
Project Summary :
This project delivered a complete digital package tailored for a local healthcare provider, combining design, technology, and automation to improve both patient experience and operational efficiency.
- Exclusive and modern UI/UX design
- Fully responsive structure across all devices
- AI-based receptionist and smart CRM integration
- Automated phone and chat appointment scheduling system
- Real-time coordination of treatment schedules for the medical team
